The purpose of coaching is to become more self-aware.  By gaining new insight and perspective you will have greater choices when under pressure to make decisions: rather than react, you will act as you determine to be most effective for you.  Gaining feedback from others as well as employing assessment tools to reveal how you view yourself, you will learn why you do things and the habits you currently rely on. With this greater understanding you are able to make informed decisions, to set and maintain a course of action of your choosing.

Feedback is knowledge

Some consider the subject of Feedback as controversial, fearing that they will be subject to unwarranted scrutiny and approaching the topic as if opening the door for criticism. While this may be the reaction of some people, many more people know better, seeing Feedback as a gift.

Why do people fear feedback?

Most likely those who back away from an open sharing of perspective have been unfortunate enough to run across someone with a hidden agenda or negative goal, using the pretext of offering feedback to control or manipulate a situation. By taking the time to understand how to effectively offer and receive feedback, you will develop the skills to obtain the information you want and to recognize as well as respectfully deflect someone with an ulterior motive you sense is feigning feedback for private goals.

What is Feedback?

Feedback is the opportunity to share someone’s perspective, to see how others see you, and to obtain the insight to monitor as well as guide your own development. Thought-leaders in the field describe feedback as a ‘gift’ because the free sharing of information cannot be forced and the information received offers a very personal insight that involves only one person: you.

Performance Tool

In business communications the need for open feedback is critical to self-growth, sharing, and personal development. Whether feedback is structured, as in an assessment or evaluation, or unplanned as in a project critique, effective feedback has impact. The knowledge contained in information shared provides the recipient with an understanding of what actions worked, and what actions should be modified for greater success.


Developing your skill at giving and receiving Feedback will result in several important outcomes:

  • Recognition of behaviors that may block your success.
  • Creation of an environment of trust between the receiver and recipient.
  • Increased willingness to accept and find value in all feedback offered.
  • Gather and assess more information to make more informed and insightful decisions.
  • Build strong, open relationships with others from peers to supervisors, friends, family and all those important to you.

Would you like to learn more about how you or your group can improve your ability to work together, to give and share feedback, to make more informed decisions?
Send an email to us today: we will gladly answer any questions you may have.

For a different perspective on Feedback, read Avoid Isolation.